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PARK GROVE MIAMI

 Park Grove is a luxury residential destination in Coconut Grove, Miami. Designed by Rem Koolhaas of OMA, each building is designed in guitar-like shapes with floor-to-ceiling windows that grant breathtaking views of the grove on one side, and the bay on the other. I was part of the design of the branding and collateral pieces for this project, as well as aiding with the photography and overall feel, and the collaboration of Ruben Toledo's beautiful illustrations to tell a story.

SERVICES

Branding
Hospitality
Signage
Naming

CREDITS

Role: Graphic Designer
Illustration: Ruben Toledo
Art Direction: Jonathan Pfeiffer
Creative Direction: William Richmond-Watson
Agency: Watson & Company

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PG-Floor-Plan
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Selected Works

Marks of MajestyEditorial, Art Direction

Otherland — Beach ClubCampaign, Packaging, Art Direction

Otherland — AdornedCampaign, Packaging, Art Direction

Otherland — SoHo NYCPackaging, Retail, Signage, Art Direction

Bombas — The Black Hive CollectionCampaign, Visual Identity, Packaging, Art Direction

Prim N' Poppin'Editorial, Art Direction

Seizing the ThroneEditorial, Art Direction

Modern FamilyEditorial, Art Direction

TotokaeloRetail, Packaging, Art Direction

AthletaCampaign, Advertisement, Art Direction

PhlurVisual Identity, Packaging

Neely & ChloeVisual Identity, Packaging, Art Direction

The Dean HotelVisual Identity, Hospitality, Naming, Copy, Website Design

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