

SERVICES
Branding
Hospitality
Signage
Naming
CREDITS
Role: Graphic Designer
Illustration: Ruben Toledo
Art Direction: Jonathan Pfeiffer
Creative Direction: William Richmond-Watson
Agency: Watson & Company
PARK GROVE MIAMI
Park Grove is a luxury residential destination in Coconut Grove, Miami. Designed by Rem Koolhaas of OMA, each building is shaped like a guitar, with floor-to-ceiling windows that offer breathtaking views of the grove on one side and the bay on the other. I was part of the design of the branding and collateral pieces for this project, as well as aiding with the photography and overall feel, and collaborating with Ruben Toledo's beautiful illustrations to tell a story.






Selected Works
Marks of MajestyEditorial, Art Direction
Otherland — AdornedCampaign, Packaging, Art Direction
Otherland — SoHo NYCPackaging, Retail, Signage, Art Direction
Bombas — The Black Hive CollectionCampaign, Visual Identity, Packaging, Art Direction
Seizing the ThroneEditorial, Art Direction
Modern FamilyEditorial, Art Direction
TotokaeloRetail, Packaging, Art Direction
Neely & ChloeVisual Identity, Packaging, Art Direction